Microsoft is reportedly looking to sell its online advertising agency Razorfish just two years after acquiring it as part of a $6bn deal for parent company aQuantive Inc. A report in the Financial Times suggested that Microsoft has brought in the investment bank Morgan Stanley to seek out a potential buyer for the agency, which has been valued between $600 million and $700 million. It’s hardly a surprise move as there has been speculation over whether Razorfish really fits into Microsoft’s plans to cut back on unnecessary costs and concentrate purely on its core business during the recession. Continue reading “Microsoft Sells its Advertising Agency Razorfish”
